Discover the Interlake with Us
Since 1992, the Interlake Tourism Association (ITA) has been a member-driven non-profit committed to promoting Manitoba’s Interlake as a destination worth discovering. We work for our members, showcasing all they have to offer while connecting businesses, communities, and experiences across the region.
As both a communicator and an advocate, we bridge conversations between government, industry, and visitors, ensuring the Interlake’s voice is heard and its opportunities are understood.
From inland oceans and expansive trails to rich heritage and vibrant communities, we share the stories that make this region unique. Through collaboration, promotion, and regional pride, we invite visitors to experience the Interlake as authentic, welcoming, and unforgettable.
Association Priorities
Assist in marketing & promoting the Interlake region and its members
Enhance & build regional memberships & strengths
Provide a regional voice in the tourism industry
Provide training and networking opportunities for members
Three levels of membership
Municipal / Town / First Nations
Industry – may include businesses, groups or organizations
Museum, Non-Profit or Groups (with revenue under $30,000/ year)
Interlake Tourism Association’s Manager
2025-2026 Executive Board
| Devan McCoubrey | RM of Grahamdale | President |
| Marilyn Williams | Red River North Tourism | 1st Vice President |
| Kristin MacCary | Interlake Brewing Co. | 2nd Vice President |
| Michael Hepples | Town of Teulon | Treasurer |
| Kelly Kimball | Stonewall Quarry Park | Secretary |
| Jacques Bourgeois | Oak Hammock Marsh | Past President |
2025-2026 Members at Large
| Emilie Bordeleau-Laroche | St. Andrews Rectory Site |
| Angela Emms | RM of Rosser |
| Vanessa Figus | City of Selkirk |
| Julianna Roberts | New Iceland Heritage Museum |
| Lisa Shaw | KALS Vacation Rentals |
| Ken Stadnek | RM of Bifrost-Riverton |
| Allan Sulyma | RM of Gimli |
The Tourism Manager is under the direction of a volunteer Board of Directors which is composed of six municipal directors and six industry directors elected from the members at the Annual General Meeting together with the immediate past president.
Join Our Board of Directors
Help shape the future of our organization and the region we serve. As a Municipal Member or Industry Member, you have the opportunity to bring your expertise, perspective, and leadership to our Board of Directors. Board members play a vital role in setting direction, guiding strategy, and ensuring we fulfill our mission.
If you’re interested in joining, please complete the Board Nomination Form before [Date will be announced before 2026 AGM]. Nominations close prior to our Annual General Meeting each year.
Your voice matters, add it to the table where decisions are made.
Nomination Form
What Can The Interlake Tourism Association Do for You?
Becoming a member of the Interlake Tourism Association (ITA) connects your business with a growing network focused on promoting and enhancing tourism across Manitoba’s Interlake. Whether you’re an entrepreneur, non-profit organization, or municipal office, ITA membership offers a meaningful way to amplify your reach, showcase your services, and contribute to a regional identity that draws thousands of visitors each year.
Members enjoy a variety of marketing advantages, including visibility in our annual Travel Guide, features across our active social media channels, and featured articles on our website.
ITA also supports member success through funding programs, skill-building workshops, and networking events. From tourism development grants to exclusive training opportunities, we help our members grow and adapt in an evolving industry. If you’re looking to boost your visibility, connect with peers, and play a part in shaping the Interlake’s tourism future, we’d love to welcome you to the association.
