April 20, 2022 – Warren, Manitoba
Thanks to funding from the federal government and local Community Futures organizations, the Interlake Tourism Association is developing a digital tourism travel guide.
The federal government is investing $46,400 through PrairiesCan and the Tourism Relief Fund for the Interlake Tourism Association to partner with industry members, rural municipalities, towns, and cities in the Interlake region, and several Community Futures organizations, representing a tourism cluster in the Interlake region to highlight points of interest in the region. Community Futures funding totalling $246,900 combined with $25,800 from the Association means a total project cost of $319,100.
What will this initiative do?
The digital travel guide will be on the Driftscape Mobile App and will be a comprehensive resource for visitors to the Interlake region. We will develop content for 37 virtual tours highlighting regional points of interest in the Interlake region. This initiative will create 19 new jobs, attract both domestic and international tourists, and contribute to the local economy.
What is the Tourism Relief Fund?
The Tourism Relief Fund is delivered by PrairiesCan in the Prairie region and helps tourism businesses and organizations adapt their operations to meet public health requirements while investing in products and services to facilitate their future growth. With a budget of $500 million over 2 years (ending March 31, 2023), including $50 million specifically dedicated to Indigenous tourism initiatives and $15 million for national initiatives, this fund will position Canada to be a destination of choice when domestic and international travel is once again safe.
“Through the Tourism Relief Fund, our government is making investments to support tourism initiatives, associations, and businesses in their recovery from the pandemic and attract domestic and international visitors. Our government is working in partnership with the Interlake Tourism Association in showcasing the region, and growing the economy across the Interlake.”
– The Honourable Daniel Vandal, Minister for PrairiesCan
“On behalf of the Interlake Tourism Association members, staff, and Board of Directors, we’d like to thank PrairiesCan for championing our initiatives, we are thrilled to receive this generous support. With the financial assistance from the Tourism Relief Fund, we will be able to accomplish our goal of creating our Digital Travel Guide through the Driftscape app and continue to entice visitors by sharing our stories, showcasing the passion of our people, and revealing the history of our inland oceans and infinite possibilities. You truly make the difference for us, and we are extremely grateful!”
– Interlake Tourism Association
For more information, contact:
Melissa Van Soelen, Interlake Tourism Association Manager
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