Association Manager – Contract Position
Interlake Tourism Association (ITA)
Location: Remote (Manitoba residents only)
Contract Value: $55,000–$69,000/year
Contract Type: Temporary (12-month contract, with the possibility of renewal)
Introduction:
Are you a dynamic, self-driven professional with a passion for creativity, marketing, and building lasting connections? Do you thrive in an environment where your ideas can shape the future of an industry? If so, the Interlake Tourism Association (ITA) is looking for you!
In this role, you’ll have the opportunity to develop and implement innovative strategies, lead impactful marketing campaigns, and engage with local businesses, visitors, and partners to promote Interlake as a destination of choice in Manitoba. If you’re ready to elevate your career while making a meaningful impact on tourism in the heart of the province, we want to hear from you!
What You’ll Do:
As the Contract Association Manager, you’ll take the lead in these areas:
- Administration
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- Oversee ITA’s operations, communications, and office management.
- Manage financial records, budgets, and reporting in collaboration with Association Partners, the Treasurer and the bookkeeper.
- Organize Board meetings and events like the Annual General Membership Meeting.
- Secure grants and funding opportunities to enhance regional tourism initiatives.
- Supervise and manage sub-contractors, as approved by the Board.
- Membership Support and Acquisition
- Maintain and grow the ITA’s membership base.
- Coordinate networking events and promote exclusive “members only” benefits.
- Manage and deliver the ITA awards event and other key events.
- Marketing, Promotions and Brand Management
- Identify and implement opportunities to market the Interlake region;
- Manage and maintain the ITA website, ensuring functionality;
- At the direction of the Board, develop and implement all internal and external communication strategies;
- Implement brand development and marketing initiatives to effectively position the ITA as a key and highly desirable location to visit;
- Plan, coordinate, and track all print and digital communications, including social media, brochures, maps, travel guides, signage, and other items;
- Maintain an organized and accessible photo and video library;
- Manage and develop content on the Driftscape app;
- Coordinate marketing opportunities with Travel Manitoba, acting as a liaison with members, ensuring broad participation;
- Advise the Board of emerging trends and marketing opportunities;
- Provide interpretation of monthly website visitation and social media metrics;
- Participate in tourism-specific professional development opportunities.
- Regional Tourism Inventory and Training
- Develop and execute marketing strategies for the Interlake Region.
- Oversee the ITA’s website, social media and digital communications.
- Create engaging content for print and digital campaigns, including brochures, travel guides, and signage.
- Partner with Travel Manitoba and stakeholders to maximize tourism promotion.
- Tourism Inventory and Training
- Maintain partnerships with regional development agencies to share and maintain tourism inventory data.
- Promote industry training and act as a liaison between tourism operators, municipalities, and training agencies.
- Coordinate requests for training sessions within the region.
- Distribute materials to members and tourism partners throughout Manitoba.
- Special Projects and Committees
- Develop and review the roles of various working committees as required.
- Assist committees in presenting project plans to the Board for approval.
- Provide project support, including grant applications, reports, finances, and coordination.
What we’re looking for:
Candidates should possess the following minimum qualifications:
- Successful completion of a post-secondary Diploma or Degree in either Marketing, Communications, Tourism, or equivalent education and experience in a related field.
- 2+ years of management or supervisory experience (tourism experience a bonus!)
- Demonstrated strong administrative, financial, and organizational skills.
- Excellent verbal and written communication and interpersonal skills;
- Proficiency in using digital communication tools and platforms such as Adobe Suite, Microsoft 365, Canva, Facebook, Twitter, Instagram, WordPress;
- Experience in event planning and coordination.
- Experience in managing and tracking social media accounts.
Experience in photography, videography, and editing.
- Experience in public speaking and presenting materials.
- Excellent time management skills.
- Possess a valid Class 5 Manitoba Driver’s License.
- Have an existing business or be willing to create if awarded the contract.
Knowledge of Manitoba’s tourism industry? That’s a major plus!
Why work with us?
At ITA, we’re passionate about sharing the stories of the Interlake—its breathtaking inland oceans, rich history, and vibrant communities that make it a must-see destination. By joining our team, you’ll contribute to a growing industry and make a lasting impact in the region.
This is a remote contract position, but you must be a Manitoba resident, with priority given to applicants from the Interlake region. The role requires regular attendance at Interlake Festivals/Events and Member Destination with occasional attendance at events across the province. Mileage will only be reimbursed for travel exceeding a three-hour one-way trip.
Compensation:
The annual pay for this contract role ranges from $55,000–$69,000, inclusive of any subcontracted work.
How to Apply:
Submit your cover letter outlining your relevant experience and qualifications along with your current resume to:
Michael Hepples, Treasurer
The deadline to apply is Friday, December 13th at Noon, with interviews being conducted along the way.
The board thanks all those who apply, but only those chosen for an interview will be contacted.
